Editorial Feature Sponsorships

Editorial Feature Sponsorships


(Feb) What to Watch 2024 - OpEd Series
(Feb) Corporate Travel Index + Calculator
(April) Spring Research: Meetings Management*
(June) Sustainability Survey & Report*
(August) Small & Midsize Travel Program Survey & Report*
(Oct) Fall Research: Technology Report*

*Includes Webinar and Corporate Advertorial Profile

Digital Specs:
High Res Logo
Fabric Ad: 1500x270
Mobile Fabric Ad: 320x415
Half Page Ad: 300x600

Corporate Advertorial Profile Specs:

  • Please provide 500-550 words of final, proofed copy and Company URL in a Word doc
  • Two high-resolution images as .jpg, .tif or .eps, 300 dpi for use in the article
  • Corporate Advertorial Profile copy should focus on sponsor company offerings relevant to corporate travel management and business travelers.

Please include all of the following creatives below: 

Important Information

Questions?

Have any advertising questions? Please email Digital Director Alex Mancini at [email protected].

Frequently Asked Questions 

Digital Issue Banner Ads

Fabric Ad: 1500x270

Fabric ads are are 1500x270 ad units available on BTN

Template:Click here to download this template or save the image below.

1500x270fabricad

Deliverables

Submission Lead-Time: Creative files and click-through URLs must be submitted to Northstar no later than 5 business days prior to launch. HTML5 submissions are due 10 business days prior to launch.

Creative Unit Name Dimensions
width x height		File TypesFile Size Limit
(kilobytes)
Fabric Ad1500x270.gif, .jpg, .png60 KB max initial load

Specifications


Animation: Allowed for this unit.
  • 15s max - 3 loops max
Expansion: Not Allowed for this unit.
Video & Audio: Not Allowed for this unit.

    3rd Party Hosted Required for HTML5 units not being built by Northstar. See General Guidelines for additional information. Northstar will not provide video metrics on 3rd party hosted creative.

Mobile Fabric Ad: 320x415

320x415 ad units available on BTN as mobile versions of the full size Fabric ads.

Template:Click here to download this template or save the image below.

320x415mobilefabric

Deliverables

Submission Lead-Time: Creative files and click-through URLs must be submitted to Northstar no later than 5 business days prior to launch. HTML5 submissions are due 10 business days prior to launch.

Creative Unit Name
Dimensions
width x height		File TypesFile Size Limit
(kilobytes)
Mobile Fabric Ad320x415.gif, .jpg, .png60 KB max initial load

Specifications


Animation: Allowed for this unit.
  • 15s max - 3 loops max
Expansion: Not Allowed for this unit.
Video & Audio: Not Allowed for this unit.

    3rd Party Hosted Required for HTML5 units not being built by Northstar. See General Guidelines for additional information. Northstar will not provide video metrics on 3rd party hosted creative.

Half Page Ad: 300x600

Half Page ads are 300x600 ad units. This ad size allows advertisers to offer users richer content and a large space to display that on. Half page units, according to Google, have “the fastest growing sizes by impressions and is indicative of a trend where publishers are offering more visually impactful ad sizes that are preferred by brand advertisers.”

Template:Click here to download this template or save the image below.

Deliverables

Submission Lead-Time: Creative files and click-through URLs must be submitted to Northstar no later than 5 business days prior to launch. HTML5 submissions are due 10 business days prior to launch.

Creative Unit Name
IAB Standard		Dimensions
width x height		File TypesFile Size Limit
(kilobytes)
Half Page (Static)300x600.gif, .jpg, .png60 KB max initial load
Half Page (HTML)300x600HTML5200 KB max initial load
Interactive Expandable300x600, expands to 600x600HTML 5200 KB max initial load;
300 KB subload

Specifications


Animation: Allowed for this unit.
  • 15s max - 3 loops max
Expansion: Allowed for this unit. See more at Expandable Ad Specs.
A copy of our HTML5 expandable template is available for download here.
  • Expansion Direction: Left
  • Expansion Method - Expand: On Click
  • Expansion Method - Close: On Mouse-Off or On Click
  • Expansion Controls on Edge - Replay, Close X
Video & Audio: Allowed for this unit.
  • Image and Video combined cannot exceed 1 MB in total file size.
  • Audio Starts with Video after User Initiation
  • Video: Minimum 24fps. Resolution 240x180 or greater.
  • Preferred file formats: *.mpg, *.avi, *.flv, *.mov and *.mp4.
  • Length: 15 seconds maximum
  • Video Controls: Play, Pause, Rewind, Volume.
  • Controls on Edge - Replay, Close X

    3rd Party Hosted Required for HTML5 units not being built by Northstar. See General Guidelines for additional information. Northstar will not provide video metrics on 3rd party hosted creative.