Northstar Meetings Group Native & Custom Ad Specs
NTM Produced Custom Content Deliverables
Submission Lead-Time: All materials must be submitted to Northstar no later than 30 business days prior to launch. Please email all custom content materials to
firstname.lastname@example.org. Please contact Leslie Krautheim at 201-902-1926 if you have any questions.
Branded Content Native Ads
Each native content headline/teaser article clicks through to full article on the custom content landing page with companion 728x90 and 300x250 banners (Native Content Sponsorships below).
| || Teaser Image Dimensions||Headline Max Character Count||Body Copy Max Character Count||Sponsor Name Max Character Count|| || |
|Branded Content Native Ad (Content)|| 390 x 242 px||75 (including spaces) || 140 (including spaces)|| 30 (including spaces)|| || |
| ||Video Dimensions||Headline Max Character Count || Body Copy Max Character Count|| Sponsor Name Max Character Count ||Max Video Length ||Max Video File Size|
|Branded Content Native Ad (Video)|| 390 x 242 px|| 75 (including spaces) || 140 (including spaces)|| 30 (including spaces)|| :15s|| 1 MB|
30 Characters for video title and 200 characters for video caption. Include a brief description of the media to be published alongside the title.
The description cannot exceed 500 characters, including spaces and punctuation, and should include the company name. Double-quote marks and percent
signs cannot be included in the description. We will add: This video is sponsored by ___ Travel Co. - to the end. Confirm the name your company/brand
should be listed as.
- Size Limit: 100 MB
- Med-high quality/Uncompressed video file.
- Resolution 320x240
- Preferred file formats: *.avi, *.dv, *.mov, *.qt, *.mpeg, *.3gp, *.asf, *.wmv, *.mpg, *.flv, *.f4v and *.mp4.
- Length: 4 minutes MAXIMUM
Materials needed: Whitepapers are 1 page of text and images, containing an interactive expandable sponsor position. Please supply 1 letter page of edited text with max 2 images inline with the text in either 1 or 2 columns. Base font size is 12px. Base Font is Times New Roman. Provide 1 Pushdown, 1 Super Leaderboard and a 234x60.
Custom Web Page - 1 Page
Materials needed: Page Title 1 large image for header 2 other images for content. Logo/additional images: 72dpi or greater, lossless quality images (or high quality JPEG), preferred file formats - *.png, *.eps, *.tif, *.pdf, *.jpg, *.ai.
Text and links for 2 columns.
Custom Micro Site
Consult your sales + internet development department
File weight calculation: All files for the ad (.html, .js, .css, images, etc.) must be included as part of the maximum file weight calculation for all file load limits. Shared libraries are also included as part of the file weight calculation.
Alt Text: Please provide alt text for the image in the event a user has images “turned off”.
Expansion: Not Allowed for this unit.
3rd Party Hosted: Not Allowed for this unit, except for Search Logo.
Animation: Not Allowed for this unit.